1. Proficiency: Achievement of employees to work with quality, excellence, professionalism.
2. Transparency: Commitment to the values of honesty, and clarity in our dealings with customers, employees, society and all concerned
3. Creativity and innovation: the ability to introduce and adopt modern and innovative ideas and methods, and to find solutions to problems of work and processes of continuous improvement of business
4. Commitment: It means the commitment of the device and its employees to the covenants and agreements with others and to abide by ethical standards and international standards in all our actions.
5. Strong friendship with the environment: Consolidating the principles of environmental preservation, enhancing the occupational health and safety of workers, contributing to sustainable development and not sacrificing the rights and needs of future generations.